Corporate identity and logo design.

How is it that a swoosh and a four letter word make us want to trust a company to sell us shoes or clothing? The answer is because it is effectively marketed. The image is unique enough to know that it is Nike, but not overly blatant or complex. The question, though, is what makes for a good and effective corporate identity? Something hard to make out, fuzzy, too long, unmemorable, ordinary, or too similar to other identities in that market just won't do the trick. It needs to be clear, have impact, and be recognisable.

Graphic, print and literature design.

Once you have that stunning logo with the strong corporate feel it brings, it's time to get your brand out there. Depending on what you do or what you sell, depends on how and where you need to advertise. This is something that seems so natural to someone who is experienced in advertising, but a nightmare to anybody who isn't.

Website design and development.

Today if something needs to be found, where does one look? The answer is the internet... Google it or ask Jeeves. The internet is the directory of the world. Any company or business that has a website can eventually be found. Search Engine Optimisation (SEO) can make finding or the eventuality go away. Optimising a website involves editing its content and HTML coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. A great understanding of SEO can elevate your website to the top of the search engines without the extra cost of Pay Per Clicks (PPC) / sponsored links.

To discuss your marketing needs, click here to get in touch.